uTenant Web App

One of Melbourne’s brightest business brains came to Wave with a powerful new idea and a bold vision to shake up the commercial real estate market. We worked with the founder of MLS Commercial to carve out the competitive space for uTenant, delivering a full program of growth consulting, brand development, software engineering and product launch activities for the uTenant web app.

Mobile phone and computer showing screenshots of the uTenant web app
uTenant web app designs
uTenant web app designs

When the engagement commenced, uTenant did not even have a name. Our growth architects established the baseline for a minimum viable product after extensive competitive research and then ran naming and brand ideation to land on a recognisable and consistent concept.

Computer showing screenshots of the uTenant web app

A full service brand development and mobile-first interface design process provided the business with a means to articulate a compelling message. This included custom illustration and animation, careful typographic treatment and cutting edge interaction elements to deliver a fluid and professional user experience.

Visuals of the colour palette, fonts and icon for the uTenant web app

Wave built a tailored business workflow to support business activities across many customer engagement touchpoints. The implementation was completely open source, with extensibility framed as a priority so the technology platform could evolve quickly and cost effectively.

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